Forge for metal fabrication

Signal hands you the high-intent trigrams from your search-term report — "aerospace CNC machining," "medical device contract manufacturing," "low-volume production tolerance." Forge takes those terms and formats them into match-type structure (broad, phrase, exact), flags conflicts (broad eats phrase eats exact), and surfaces near-duplicates. For a job shop competing on certification and capability, the keyword structure matters enormously: you want exact match on "AS9100 CNC machining" to hit specific aerospace intent, but phrase match on "CNC machining aerospace" to catch related queries. Forge detects when you've built both and warned you of the conflict. Bulk undo with confirmation prevents the catastrophic "I just nuked half the campaign" moment. Recommendation: pair Signal with Forge as a monthly workflow. Run Signal to find high-intent terms, hand them to Forge for match-type structure, review conflicts with the team, then upload to Google Ads Editor. This beats manual keyword building by a factor of 3 in speed and consistency.