Topic
Industry & manufacturing
Real campaigns from industrial, manufacturing, and B2B e-commerce accounts. Specific verticals, specific approaches.
6 posts
- 3 min read
Bidding on 10-digit part numbers: the industrial PPC goldmine
Google Keyword Planner says a specific part number gets zero searches per month.
Read post → - 3 min read
Scaling MECCO laser marking from zero to 100 leads/month
The brief was clear: get MECCO to 100 qualified leads per month without blowing the CPL limits.
Read post → - 3 min read
The script stack that runs my $650K/month portfolio
I spend about $21,000 a day in Google Ads. Mistakes at that scale are expensive.
Read post → - 3 min read
Auditing a $650K/month account: cutting 30% of waste
The question that kicked off this audit: "If we had to cut $200K from the annual budget without losing pipeline, where would you cut it?"
Read post → - 2 min read
The search term report that saved $50K in 30 days
I opened the search term report expecting routine cleanup. What I found was a $50K leak.
Read post → - 6 min read
What 443 leads at $297 CPL taught me about industrial B2B
$297 a lead.
Read post →