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Audience filteringTier 1 — Blue Ocean Built

Jargon Match

Industry-specific vocabulary scorer

What it does

Like Lingo Check but tuned to your specific vertical. Loads industry corpora — manufacturing, logistics, MedTech, industrial controls — and scores how well your copy matches the language buyers in that vertical actually use. Catches the gap between "marketing voice" and "buyer voice".

Features

  • Vertical-specific vocabulary corpora
  • Density scoring per industry term
  • Verticals editable per workspace
  • Combines with Lingo Check for a two-axis score
  • Triggers AI rewrite when jargon is high but B2B clarity is low

Jargon Match by industry

How Jargon Match maps to specific industrial verticals — buyers, queries, and the structural problem in each.

For

Laser marking

For

Fluid power

For

Controls

For

Metal fabrication

For

Coatings

More in Audience filtering

Tools that share data with Jargon Match via the langton_workspace.

Lingo Check

Built

B2B copy vocabulary scorer

Paste your ad copy.

Scrub

Coming soon

B2C contamination detector for search terms

Search term reports in B2B accounts are full of consumer queries — DIY hobbyists, students, someone Googling on their phone.

Intent Classifier

Coming soon

Routes search terms to TOFU / MOFU / BOFU / EXISTING

Paste search terms.