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Product feed and structureTier 1 — Blue Ocean Built

Feed Pulse

Merchant Center feed health checker

What it does

Drop your product feed (CSV or TSV). Feed Pulse runs full Merchant Center spec validation — required fields, GTIN Mod-10 checksums, B2B custom-label coverage. Tells you what will get rejected before you upload, not after.

Features

  • TSV / CSV autodetection
  • GTIN Mod-10 checksum validation
  • Custom-label coverage check for B2B segmentation
  • Line-by-line issue list with reasoning
  • Hands valid feed to SKU Mapper for coverage analysis

Feed Pulse by industry

How Feed Pulse maps to specific industrial verticals — buyers, queries, and the structural problem in each.

For

Laser marking

For

Fluid power

For

Controls

For

Metal fabrication

For

Coatings

More in Product feed and structure

Tools that share data with Feed Pulse via the langton_workspace.

SKU Mapper

Built

Shopping coverage and revenue exposure mapper

Compares the SKUs on your site to the SKUs running ads.

Hierarchy Builder

Coming soon

Site category structure → campaign structure

Reads your site's category taxonomy and proposes a campaign and ad group structure that mirrors it.